Marketing

Continue Your Marketing Research and Marketing MORE – Especially During a Recession

You are probably reading the title of this article and thinking, “Marketing is the last thing on my mind.” Times are tough. Many companies are eliminating jobs in the thousands, people are struggling to pay bills, and therefore consumer spending has decreased. The news is dismal.  Don’t believe it! As a small business owner, I…

Read More

 

You Don’t Have To Be Held Hostage By Your Business or Your Employees Ever Again . . . Business Systems Provide The Most Profitable Solutions!

One of the biggest mistakes business owners and entrepreneurs make is not having business systems in place to run their businesses.  Systems either run your business or people do.  That might sound odd because it seems obvious that you need people to run your business systems.  And, you are absolutely correct you do need people…

Read More

 

Stand Up In Your Business

Today we live and work in a very competitive world.  Whether you are a brick and mortar retailer, an information marketer, an internet marketer a small business owner of any kind, you need to find ways to stand above your competition an all areas of your business.  There are probable many other business owners who…

Read More

 

Stand Up & Stand Out In Your Business How To Get Recognized As A Champion

Today we live and work in a very competitive world.  Whether you are a brick and mortar retailer, an information marketer, an internet marketer a small business owner of any kind, you need to find ways to stand above your competition an all areas of your business.  There are probable many other business owners who…

Read More

 

~The Basics of Branding~ Key Concepts You Must Know

Many marketers and business owners understand Branding from the standpoint of other people’s businesses.  From a surface point of view if you will.  Say, McDonalds – Burger King – Coca Cola and Pepsi.  For the business owner and marketer it can sometimes be very difficult to Brand your business and make yourself stand out amongst…

Read More

 

No Plan, No Direction, No Success

Many entrepreneurs think of themselves as spontaneous people.  Get an idea, act on it, and it will automatically become an overnight success.  Unfortunately, it doesn’t usually happen that way.  And, it probably won’t happen that way for you. Despite what you may have heard, most “overnight successes” took a lot of hard work and planning. …

Read More

 

No Integration

Most business people and entrepreneurs think they’re running multi-pronged marketing programs, when what they’re really doing is the same type of single-pronged marketing over and over again.  You don’t want to forget there are many marketing methods you should be incorporating into every project. Many internet marketers are just now starting to branch out into…

Read More

 

Marketers Have Success, Then Stop Doing What Worked

It doesn’t matter what level of market er you are, you either have already, or will at some point in your career, make this mistake. You are going along and things are going pretty well. You’re in the middle of a marketing campaign and you’re getting good results with what you’re doing.  You get through…

Read More

 

No Follow-Up

You just made some sales, whether it was from the platform, on a teleseminar, after sending an email or your online newsletter, or from a direct mail piece.  It doesn’t matter how you made the sales, you’re feeling pretty good about it.  Most marketers think this is the end of the road, that their work…

Read More

 

Power Up Your Engines

Your Business Spaceship, “MSS Info-preneur,” Is Ready To Blast Off! What Would Happen If You Fell Into One Of The 10 Most Common Marketing Black Holes? Imagine that you get into your 2011 model “marketing spaceship,” named “MSS Info-preneur” and you point it straight at the million dollar solar-mass black hole, in the center of…

Read More