Do you want to make more money while working less? We’re always looking for additional income streams in our businesses and ways to do things that generate money but don’t create more work. You’re busy and have enough work to do between staff and everything you’re managing in your business. Think about this…is there a…
Are you leaving money on the table? Have you thought about how you’re monetizing your business, and more importantly, who you’re monetizing in your business? If you have a membership program or site, a continuity program that has members paying you a monthly fee, a paid newsletter that you mail, or if you get on…
I love Ellen DeGeneres and although I have not read her other books, I thoroughly enjoyed reading “Seriously…I’m Kidding.” Ellen is both funny and serious in several of her messages. The book is a quick read that will keep you laughing pretty much the entire time – it was hard not to laugh out loud…
Deciding which platforms you want to use on social media can very easily seem overwhelming. The list of possibilities out there of different places you can participate in social media are numerous, and could be as long as your arm if you started to make a list of all of them – especially when you…
It doesn’t matter what level of marketer you are, you either have already, or will at some point in your career, make this mistake. You are going along and things are going pretty well. You’re in the middle of a marketing campaign and you’re getting good results with what you’re doing. You get through the…
Seth Godin is one of my favorite authors, and not just because “We Are All Weird,” like most of his other books, are relatively small and easy to read, but because he always make me think a little differently about things and it’s also outside the box thinking…which I like a lot too. This little…
If you do any kin d of done-for-you services, maybe you provide a newsletter for your clients, or write blog posts, or articles, any kind of marketing via social media, event planning, direct mail, or anything where you provide the service for your clients, you should look to see if there are ways you can…
Are you a ravenous student who just can’t seem to get enough books, tapes and courses in your niche, field, or in some topic area that makes a big difference in your business? Or, is the idea of reading a book, listening to an educational CD or DVD, or going to a seminar or workshop,…
Many marketers and business owners understand Branding from the standpoint of other people’s businesses. From a surface point of view if you will. Say, McDonalds – Burger King – Coca Cola and Pepsi. For the business owner and marketer it can sometimes be very difficult to Brand your business and make yourself stand out amongst…
I received a gardening magazine and a chef magazine in the mail the other day. I have no idea why. I grew up on a farm so I pulled weeds and did yard work more than the average person. Now don’t get me wrong, I love a beautiful yard, flowers, and all that – as…
