Tag Archives: marketing plan

Don’t Freak Out!!!

Thanks for all the birthday wishes over the weekend! I had a great time and it was the perfect weekend after returning from a 3-day conference during the week before. Many of you got in on the birthday special, so I’ll be seeing you in Atlanta in October…if you missed out on the birthday savings,…

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Can You Really Double Your Income?

That’s really your question right? You don’t doubt that other people can double their incomes…you might not even doubt that I can help people do this. What you doubt, what you question, what you really want to know is… Can you double your income? The answer is yes, you absolutely can (and I can help…

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Start Projects And Don’t Finish Them

You’ve seen the guy on stage spinning the plates.  He starts at one end and gets a plate spinning, then moves to the next plate, and the next, until he gets to the end of the line of plates.  The hope is that when he gets the last plate up and spinning, all of the…

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Risks vs. Gambling…And How It Affects Your Business

Many people think business is a lot like gambling, because they think in order for someone to be successful in business, whether it is information marketing or if you have a brick and mortar kind of business, an insurance company, or a dry cleaner, or any kind of service you do or any kind of…

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Are You Taking Advantage Of All The Hidden Money Opportunities In Your Business?

When you go places and do things, do you look for the marketing and business lessons that are there?  Some companies will show you good examples and some will show you not so good examples, but you can learn from all of it…and all companies, no matter if they are large or small, they all…

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The Importance of List Segmentation in All Your Marketing Campaigns – Online And Offline

List segmentation is a very smart marketing strategy. When you look at segments of your list and categorize based on dollars spent, courses purchased, date of purchase, geographic location, or whether they have attended any of your live events or not, you can make some very specific strategic marketing decisions as well as know a…

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Using Your Secret Sauce To Attract New Clients, Get More Business & Increase Your Retention Rates

Do you have secret sauce in your business? Not secret sauce like ketchup, A-1 or any type of condiment. Some people refer to their secret sauce as their hook. What’s the thing, in your business, that is specific to you, that pulls people to you, that attracts people to you? What’s that secret sauce you…

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If You Are Not Using Direct Mail In Your Marketing Plan

Direct Mail, one of the media used by direct response marketers, has been around for a long time. Even with the internet and email marketing, Direct Mail is still the Number 1 choice for direct response marketers. Think about it. How many days have you gone to the mail box and not found it full…

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Relationship Marketing…What It Means, What It Is & How To Do It Effectively

Relationship Marketing is sort of a buzz word these days. You hear it everywhere you go and in relation to almost every kind of media there is.  The question is do you really understand what it means and how to create great relationships with your prospects and clients. It’s often been said that people buy…

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The Advantages of Having & Successfully Using Good Squeeze Pages

A squeeze page, also known as a landing page, is a single paged website that is designed for one reason and one reason only…and that is to get a prospect to leave their name and/or email address in exchange for something, some offer, you made them and they want.  For you, the purpose of the…

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