Tag Archives: Marketing Strategy
They say imitation is the highest and most sincere form of flattery. (Ever wonder who they are? I do… all the time… lol) When I say imitation, I don’t mean copying or plagiarizing – that’s just wrong, no matter how you look at it. I was blessed to have spent the weekend with my favorite…
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I think of myself as a pretty logical person, but I never really thought about it in terms of business and how I relate to it. I comment on social media, in groups and in different areas in an effort to be helpful. Last weekend I commented on a post in a marketing group I’ve…
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Storms rolled through the metro Atlanta area Sunday evening. Trees were down. The electricity went out. I had no electricity for 26.5 hours. Other than when I lived in Florida and went through hurricanes, I’ve never been without electricity for that long before. At first, I was enjoying the quiet. It’s amazing how much white…
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I’ve been thinking a lot lately about how business changes over time. Some changes happen because life or the world changes… we’ve had some of those recently. Some changes are small and hardly noticeable by anyone outside your business. Others are bigger. And some affect the entire industry… and has everyone talking about them. AI…
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“Stronger” is a movie that chronicles Jeff Bauman’s life after he lost his legs in the bombing at the Boston Marathon in 2013. I watched it this weekend on Netflix and was reminded of how important every decision we make is. And it also reminded me of how every encounter we have with another person…
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As I’m watching the NBA Finals, I’m thinking about consistency. And how it’s a crucial factor in who wins and who loses – in the games as well as in business. In the NBA, consistency refers to the ability of a team to perform at a high level throughout the series, demonstrating a predictable and…
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I wanted to see the movie “Air” when I saw the first advertisement. It was available this weekend on Amazon Prime, so Sunday evening, I watched it. If you haven’t seen it, I highly recommend you take the time to watch it – at least once. If you own a business, are in marketing, or are a basketball fan, you’ll take something away…
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One of the areas I like to go to when I go to the Cocoa Beach area of Florida is to Port Canaveral. There are good restaurants, cruise ships leave from here, local fishing charters are there and so much more. On my last trip, I had just finished dinner at one of my favorite…
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As much as we all need time alone and hours of quiet to be productive (you know, those times when you have to swim alone), we also need a great team around us to maximize our potential as business owners. Sometimes, it might look at feel like we’re swimming alone, but our support team is…
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Bill Glazer used to say being an entrepreneur was the “loneliest job in the world.” Many days, I agree. I was reminded of Bill’s quote as I walked on the beach, while I was in Florida. I observed animals both in groups and in solitude. Today, I want to address the ones that were alone…
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