Happy Halloween!! Some people think of marketing as spooky and mysterious and as something to avoid. It’s not…and it is something you have to do in your business to succeed. What if I told you there were just 3 simple things that will not only make your marketing easier, but when you get them right…
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Growing up on a working farm teaches you a lot can be applied to business (if you just look and listen…but almost nobody grows up on a farm anymore). For example, all farmers and gardeners know you have to prepare the land before you plant the seed, and you have to plant the seed before…
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The Marketing Triangle is a 3-Step Formula. The good news is it’s not a recipe that has to be followed exactly. BUT, you do HAVE to include all 3 Parts and they have to all line up in order for the formula to work properly. In Other Words…if you get 2 out of 3 right,…
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Maybe your first thought when you saw the word MEDIA was Social Media and that is certainly what most people think of today… …AND, I want you to branch out a bit and EXPAND your thought process for just a few minutes… Yes, Social Media works for SOME MARKETS, but not all. More importantly, knowing…
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Today is Zach’s birthday (in case you don’t know, Zach is my oldest dog, a Welsh Pembroke Corgi) – he is 14. So, he’s enjoying a Frosty Paw (it’s like ice cream…only for dogs) and enjoying his day. In case you’re wondering, Barnabas (my 10-year-old Corgi) is also having a Frosty Paw to help Zach…
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Your MESSAGE to your MARKET is important! AND, you don’t have to be a world class copywriter to connect in the right way with your audience. If you have your target MARKET right, your message only has to be GOOD for you to make a BIG impact and A LOT of money (at the same…
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If you knew only one thing about marketing that would get you great results and sustain your business, it would be this… Yes, the Marketing Triangle is all about matching 3 simple things – your message, your media and your market. That’s it! Pretty simple and yet so crucial to your business. The marketing…
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